Case studies

Proof from the field

Several assignments, several scales, several contexts: a national telecom operator, a European institution, an international media. Each time: problem, deployed solution, results.

Proximus

Structuring the SEO and GEO of a 220,000+ page ecosystem

Belgium’s leading telecom operator · Since November 2025, ongoing engagement

European Parliament

Optimising the search experience of a multilingual institution

European institution · November 2023 to October 2025

Forbes BeLux

Launching a media outlet with SEO built in from day one

Business and finance media · October 2023 to October 2024

Groupe Audit Belgium

Rebuilding a multilingual financial site to capture qualified leads

Audit and financial advisory firm · Since November 2025, ongoing engagement

Equine Care Group

Growing a multi-brand e-commerce through CRO and acquisition

Multi-brand e-commerce, equine health · May 2024 to April 2025

Carbonable

Building a Web3 community from scratch, over two years

Web3 and sustainability · September 2021 to August 2023

LUDO LUDO

Giving a non-profit a complete online presence, on a non-profit budget

Cultural association, Brussels · co-founder · March 2021 to February 2024

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